Premium Pension Unveils New Logo, Offers Premium Experience With Mobile App

Premium Pension New Logo

By LOVETH AZODO, Lagos

In a bid to reflect the company’s evolved positioning as a future focused organization, the Chief Executive Officer (CEO), Premium Pension, Umar  Sanda Mairami  has announced the re-branding of the company’s identity in preparation to embracing its golden years.

Alongside the New Logo the Nigeria’s fastest growing pension fund administrator, Premium Pension also launched its mobile app for easy accessibility and convenience.

The company’s CEO announced this at the New Brand Identity Launch on Wednesday at Victoria Island, Lagos.

According to him, the new look of the brand is a final step in a transformation that includes a revamped technology infrastructure designed to provide a ‘premium experience’ for its customers.

“It has a minimal whole statement that actually portrays the authenticity of premium pensions, it talks about the honesty of the brand, establishes governance , reliability and longevity.

He said “ it is with pain we are about to retire the old brand identity however, we are conscious of the needs of the new generation and have designed products specifically for their lifestyle, to ensure they can look forward to and then enjoy their golden years.”

Speaking on the Mobile App, the CEO who describe the mobile app as a multi channel app in nature said that it is appealing to the young age and also to the retired “people can make withdrawals , contributions  and track their contributions, it is a game changer for the industry, he said”

Also Speaking, the Executive Director, Business Development South & Strategy Mrs. Kemi Oluwashina said “We have raised the bar in the pension industry and the bar is raised. We are preparing for that time when our members will double which is coming soon.”

She stated that the change in brand identity was as a result of the yearning of its customers who she referred to as members.

She urged the public to download and use the app especially while interacting with the firm adding that the app also has features that would help the firm’s retirement savings accounts holders update their data in line with the ongoing pension industry’s data recapturing exercise.